Versus is proud to have contributed to MRM's Gerety Award winning campaign for Movember. The Movember’s NFT (Non-Fungible Testicles) Project saw Movember collaborating with art collective MISHKA NYC and Versus to create and promote an exclusive collection of NFTs, released last April, during Testicular Cancer Awareness Month. Each NFT evolved depending on how much you ‘check in’ on it and owners were rewarded for becoming familiar with their Non-Fungible Testicles, in the same way they should check their real testicles. The project was aimed at creating awareness of testicular cancer risk among the NFT and crypto community of young males, so we are proud to share our work and this important message.
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